I revitalized the social media presence of NOS, a fighter brand within the Monster Energy family, by embracing new formats that resonated with the evolving social landscape. Leveraging my proficiency in Adobe Photoshop, I created captivating still content that captured attention and engagement. Additionally, I honed my video editing skills in Premiere Pro, introducing innovative ways to showcase racing content, which is a pillar for NOS Energy. Through strategic adaptation to emerging trends and platforms, I breathed new life into NOS's social content, enhancing its relevance and impact in the competitive energy drink market.

Through my strategic approach to content creation, I achieved significant growth in Instagram followers, with an average monthly increase of 7.3%. Moreover, I successfully boosted engagement rates, with an average of 2.1%, marking a notable 10.7% increase since the inception of my role.

By consistently delivering compelling and authentic content, I not only strengthened NOS's brand identity but also fostered meaningful connections with our audience, driving growth and engagement across social media platforms.

Role:

•Social Media Strategy

•Content Creation

•Copywriting